12 Best SEO Tools To Help Your Website Show Up In Search Results

12 Best SEO Tools To Help Your Website Show Up In Search Results

12 Best SEO Tools To Help Your Website Show Up In Search Results

93% of online experiences start with a (SE) search engine. This makes a strong presence on search engine results in pages (SERPs), essential for driving traffic and sales to your site. It’s not something you can spend money on, since nearly 80% of search engine users don’t pay attention to paid ads. Organic traffic generation is a key component of any strategy. This requires you to use the best SEO tools available.

People often react to search engine optimization (SEO) with a knee-jerk reaction that it is too complicated or technical. Although the details of achieving success can be complex, the best SEO tools will help you fill in those gaps and offer support throughout the process.

You can determine what is best for your business by closely examining your requirements and comparing the features of the top paid and free tools available.

This can be anything, depending on your budget. It could include a DIY-free SEO tool approach or letting IntentJet’s expert team make it happen.

12 Best SEO Tools To Help Your Website Show Up In Search Results

5 Best Free SEO Tools

Every SEO strategy starts with keyword research. This allows you to identify industry-specific and standard terms and phrases driving traffic to the SERPs.

These five SEO tools are free and can be used to help you:

  1. Keyword Tool.
  2. Ubersuggest.
  3. Answer the Public.
  4. Google Search Console.
  5. Yoast Search Engine Optimization.

Many of the most popular SEO tools are related to keyword research. This allows you to identify which phrases and words people search for on Google, Bing, and other major search engines.

1. Keyword Tool

Keyword Tools is a free SEO tool that helps you focus on keyword research. It prompts to type a keyword phrase and choose a language to display the results. You can also choose which platform you wish to search keywords for, including Google, Amazon, and Instagram.

Keyword Tool generates long-tail keyword suggestions using Google Autocomplete. It provides up to 750 tips for each seed keyword and arranges them alphabetically.

A paid version of this tool is also available by the company. It provides additional information such as search volume, competition, and cost per click.

2. Ubersuggest

Ubersuggest was previously an independent tool. Neil Patel bought it and has since improved its features.’s original version was similar to Keyword Tool, but it was slower and offered fewer suggestions. This made it a significantly inferior product.

Ubersuggest’s keyword search feature currently includes three sections: keyword overview, keyword ideas, and SERP analysis.

The keyword overview displays the keyword search volume over the past 12 months. This will allow you to find the keyword has been increasing or decreasing in popularity.

Ubersuggest’s original functionality is still available. The keyword ideas tool provides keyword options based upon Google Ads information. You can also check the (CPC) cost per click, the SEO difficulty and the paid difficulty of the keyword. It also estimates the number of visits based on keyword rank and filtering options.

The SERP analysis lists the top 100 websites that rank for a given search term. This is a best feature to use if you know competitors. It will give you a better idea of which keywords are most effective for them.

3. Answer the Public

People often go into keyword research to find keyword ideas through Google Keyword Planner. This is not a good idea for organic search. Google Keyword Planner shares Google Ads Data, which is relevant but unrelated to organic keyword rankings.

Answer the Public is a better way to begin the process, as it collects questions that people ask on blogs, forums, and other social media platforms.

This tool has the primary advantage that over half of all searches are long-tail keywords. These are questions of multiple words and narrowed down to specific topics.

Answer the Public’s most useful tool is the “vs. keywords.” Keywords. It allows you to see how many people search for similar or totally different keywords.

4. Google Search Console

Google is the most popular search engine world-wide, so it makes sense that they offer free SEO tools that will help you gauge your success.

Google Search Console, formerly known as Webmaster Tools, is a Google web service that is free. It allows webmasters to check their indexing status and optimize website visibility.

This service offers a variety of tools, including one that certifies that Google can crawl your website and determines if it is relevant to a user’s Google search.

It can also help you fix indexing issues, request reindexing of updated content, show which sites link back to your site, and troubleshoots problems with AMP (accelerated mobile webpage), mobile usability, and other search features.

It also allows you to view Google Search traffic data on your site to determine, among others:

  • How often your website appears in relevant Google Searches
  • What ranking is achieved for target search queries
  • These queries are searched for a lot by searchers.

Google Search Console is a great tool.

It also alerts you if Google detects any site indexing, spam, or other issues.

5. Yoast SEO

Yoast is the missing piece of the best SEO tool collection.

Yoast plugin is essential for WordPress users.

It offers suggestions on optimizing pages and posts based on a targeted keyword.

Yoast SEO also runs various web analysis tests to remind SEO professionals of essential tasks they might have forgotten.

It also generates XML sitemaps, so search engines can easily access information about URLs on your website.

Paid SEO Tools

Paid SEO tools are essential to achieve the best SEO results for your website. These are the top:

  1. Ahrefs.
  2. Moz.
  3. SEMRush.
  4. The Screaming Frog.

While learning the ropes and getting to grips with SEO, free SEO tools can be a great way to get started. Once you understand that SEO is a critical factor in your business’s success, it’s time for you to upgrade to the best-paid SEO tools available.

Please note that All prices were current when this article was written. For the most current pricing, please visit each website.

1. Ahrefs

Ahrefs, an all-in-one search engine tool, is second to Google regarding the number of websites it crawls.

Ahrefs plans to create a search engine of its own!

Ahrefs is most well-known for its competitor analysis tool, specifically the backlink checking tool. This allows you to see your competitor’s backlinks. This tool also includes a feature showing you when your competitors gain or lose a backlink.

A content checker checks social media for viral content, and a keyword tool helps get keyword ideas, traffic estimations, and ranking.

Ahrefs offers a $7 seven-day trial if you’re interested in trying everything they offer. The basic plan costs $99 per month.

2. Moz

Moz provides a range of SEO tools to help you increase traffic, ranking, and visibility in search engine results.

Moz is still a favorite of many SEO professionals because they seem to always be at the top of Google’s constantly changing algorithm. This is not an easy feat.

Moz Pro also includes the Moz Site Crawler. This crawls your site and identifies potential problems, and suggests possible solutions. You can also pathway the rank of your site across thousands of keywords.

Other features include:

  • Keyword Explorer: This keyword research tool will help you find the best keywords for your target market.
  • Link Explorer: This backlink analysis tool mixes several metrics such as page authority, site authority, and spam score.

Moz recently added Moz Lokal. This completes your location data and places your business listings in over 15 of the most popular data aggregators such as Google, Facebook, and Foursquare.

This is especially useful for brick-and-mortar businesse’s that rely upon searches like “best pizza near me.”

Moz Pro is $99 per month for the basic plan. This includes 24/7 online support and a one-on-1 walkthrough. Moz Local features can be purchased for an additional $129 per year.

3. SEMRush

SEO Rush is an all-in-one marketing toolkit primarily used to research keywords. This paid SEO tool allows you to analyze your site and those of your competitors.

You can centralize reporting and stay organized with the projects section. This section also contains information about your website’s overall SEO score. It is also known for its PPC (pay per click) tools, which many users swear.

The standard plan is $99 per month and includes 28 advanced tools and features, including keyword and domain analytics, projects, and marketing calendars.

4. Screaming Frog

Screaming Frog, a UK-based marketing agency, is best known for its SEO tools. The SEO Spider Tool crawls your website to conduct a technical SEO audit.

Screaming Frog has been praised by trusted names like Amazon, Disney, and Google for its speed in obtaining your insights.

A spider will notify you of duplicate content, bad redirects, and other errors that must be fixed. You can integrate the Spider tool into Google Analytics for additional insight.

You can download the tool for free (up to 500 URLs) or pay to access more advanced features such as structured data validation and custom robots.txt. The standard plan costs PS149 per year.

IntentJet SEO Tools

IntentJet’s vast knowledge and experience serving web admins have allowed them to create various SEO tools that will help you get ahead.

  1. IntentJet Integrated Search Engine Optimization Tools.
  2. IntentJet Search Engine Optimization Services.
  3. IntentJet Local Listings.

See what IntentJet offers.

1. IntentJet Integrated Search Engine Optimization Tools

Signing up for IntentJet’s Website Builder or Managed WordPress Hosting plans is one of the best SEO tools you can get.

The Website Builder Business, Business Plus, and eCommerce plans come with an easy-to-use tool that allows you to add additional information about your website to grab the attention of search engines.

Managed WordPress Hosting Plans also come with SEO support. IntentJet’s WordPress search engine optimization (SEO plugin) walks through your pages and automatically addresses your basic SEO requirements so Google can find your site.

2. IntentJet SEO Services

IntentJet SEO Services will be your best choice if you are a business owner with too many things to do without SEO.

IntentJet’s expert service allows you to speak with an IntentJet member who will listen and learn about your business, your goals, and how SEO can help. The phone call will allow you to determine the best plan that suits your budget. After that, the team will get to work. They will begin with market research and a site audit.

They will then implement their updates.

The IntentJet SEO specialists use a combination of onsite optimization and offsite optimization. They can also help with content creation. SEO, which relies on building organic traffic, is not an overnight fix.

However, IntentJet SEO clients can see the first page results for their targeted keywords in six months.

It is essential to be on the first page of search results.

3. IntentJet Listings for Local Businesses

For brick-and-mortar businesses, local SEO is essential. This type of SEO gives potential customers your business address, contact information, website, menu/price list, payment options, photos, and other relevant information.

The IntentJet local business listings tool will help you succeed in local SEO. Get your business listed on Google, Yelp and Foursquare, TripAdvisor, and CitySearch. This information is crucial in directing customers to your business.

It is exhausting to create multiple listings. This tool consolidates all your information, corrects errors, and updates it from one place.

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